Rare Asian Feng

Too weird for luxury goods such as Gucci Handbags so popular in China

Walk into new light world in Peking, body write the vogue men and women of world famous brand be extremely familiar:Lift Gucci Handbag, wear Pu to pull to reach skin Xue, take Chanel purse ……according to 《luxury goods association in the world authorities be 2009-2010 global annual reports 》call, Chinese luxury goods' consuming a total amount has already increase to USD 9,400,000,000 and the global share reaches to 27.5% and ascend the second prize throne of the luxury goods consumption. 

    Young lady Zhang of Peking is engaged in human resource work at an outside Qi and the monthly gross earnings is about 6000 dollars.She is completely 1 the article pursue.Love Ma3 Shi4, card ground second is all her devotion."The luxury goods is the symbol of quality of life."

    In young lady Zhang's eyes, the luxury goods mainly is the creations of principle, designer which comes from brand to her attraction and also have be a product fine of do work, super and top-grade quality."Also know the person of luxury goods to the real fancy to say, they will let the luxury goods integrate to in own life and become living one part."She said that oneself would like to purchase luxury goods with 50% of income. 

    Wrap crowded subway behind Louis Vuitton handbags back, so of the scene be not a few to see in big city City.In the luxury goods purchase the cluster, in addition to high income crowd outside, have some not to have full consume the person of ability. 

    Work in the bank for 3 years the young lady has already own 10 come to piece luxury goods.She said that will match an usage according to the different situation."About from graduate 12 years start purchase luxury goods."Section she tells a reporter, discover after getting to work unit, inside a lot of colleagues all use famous brand hand bag, " I can't become outdated, either."

    Young lady Sun doesn't deny that the vanity make however."In fact, everyone all or many or littlely have some vanity.Sometimes, the luxury goods is a kind of marking.For example, with at the time that others talk, the luxury goods ability body appeared a kind of identity position and also represented wealth."She said that the economic ability generally doesn't represent the right which didn't pursue higher life quality. 

    Along with the quick development of Chinese economy, Chinese income increment, living level exaltation, nature have parts of money to throw in life necessity outside of go in the consumption. 

    "The amount of wealthy consumer in China is very considerable, and the growth speed be far far high at other big countries."Wheat be willing to tin company Asian consumption center experienced board director Di Wei Rui means while release investigation report in 2009, up to 2008, wealthy family amount in China is 1,600,000, and will pass to increase by every year 15.9% speed for the coming 6-7 yearses.To 2015, China will own 400 have another ten thousand wealthy families, become only next to United States, Japan and England of global wealthy family amount fourth be many nations. 

    In the meantime, the Chinese consume a principle of gradual the change is also a luxury goods hot of another reason.The principle of "enjoy a life", "run before consumption" goes deep into the in the mind of young man gradually.The rich man can enjoy luxury goods, besides which, ， a lot of young whites get and will also purchase luxury goods and especially the accessories with small article be a kind of life style and experience. 

    In addition, because of Chinese luxury goods market start to compare with night, , there are a handful of meanses that the consumers are "dazzle rich" the luxury goods.Under the influence of this kind of idea, a lot of persons who enrich first fall overboard for to purchase luxury goods more.

    Can own but not must.This be the almost all authority English saurus' definition for luxury goods one phrase. 

    The inquisition data shows that the luxury goods consumes in the world of the average level be that 4% which uses own wealth is or so to purchase, but in China, the circumstance which uses 40% more comparisons to even carry on luxury goods consumption isn't rare. 

    In the meantime, at the western countries, the luxury goods consumption corpus is 40-70-year-old in produce stratum;But in China, the corpus which consumes luxury goods then those average month the , age of income 5000-50,000 dollars is in the 20-40-year-old and high educational background crowd. 

    Remarkable BE, according to the development target of China, just carry out overall middle-class family in 2020;But China is exactly a luxury goods consumption to grow up a quickest nation again, also the expert anticipate in 2015 to become the biggest luxury goods in the world consumption country.It is bad to make the person shocked for this 5 years. 

    "All more and more pay attention to in the worlds can keep on under the consumer circumstance, China is the huge battlefield of those expensive and superficial luxury goods ends."Peking consults with organization five Er man group chief executive officer's David in Asia ·five Er mans call, the characteristics of Chinese consumer is to dare to do to dare for with excite. 

    Professor Wang2 Zhi4 Bang in province college of social science in Zhejiang think that currently by all accounts, the luxury goods of China consume some"run before".Want to promise to have first while consuming luxury goods with it opposite in response to of income to prop up, and will consume amount of money a control in the reasonable scope, so just calculate reasonableness consume. 

    Comment on a member a grand wood to write to point out, under the normal circumstance, the luxury goods consume of the growth can effectively arouse to need inside consumption, extension, can also stir up the person's spirit of enterprise and society creative power.But the luxury goods consume of explosion, also reflect an extension of Chinese gap between rich and poor.He think that conduct and actions is a nation in the high-speed development and appear this kind of phenomenon is also hard to avoid.The correct attitude should be to take in to guide and make it be advantageous to the economy social healthy development.

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